Who is Copywriter?
A person who Shapes and Sculpts the words in an advertisement is a copywriter....
What is Copy?
"Copy is text of words"
In advertisement we can say copy is text of ad that people say in commercials.
In many advertisement agencies Copywriters works in teams with art directors who design the way in which ad will look.
a copywriter in advertising try to write and shapes the words in the way target audience think and talk. Often he used direct address to get attention of audience.
Who is Successful Copywriter?
A successful and famous copywriter savvy marketer and a literary master. sometime people called it "Killer Poet" . He love words and they always search for the clever twist the pun.
A successful copywriter expert on words, he observes and well known the meanings and derivations as well as the moods and feelings of words, those create a readers mind.
A successful copywriter known the about
Copy-writing should be as simple as possible.
Copy-writing should be tight. (Because every word counts the both time and space).
Copy writing should be persuading and informative for audience interest.
Copy-writing should be easier to understanding.
Copy-writing should Be Brief, use sort, familiar words, short sentences and paragraphs.
Copy writing should be single minded and focus on one main point.
Copy-writing should have imaginative description to build a picture in the consumer mind.
Copywriter should be conversational like two or more friends talking to one another.
Copywriter should develop the right tone of voice..
Copywriter should know the about target audience.
